ATS FRIENDLY RESUME FORMAT PART-2

 

An ATS-friendly resume is designed to be easily read and parsed by Applicant Tracking Systems (ATS), which employers use to scan and filter job applications before a human ever sees them.

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✅ What Makes a Resume ATS-Friendly?

Here are the key features:

1. Simple Formatting

Use standard fonts: Arial, Calibri, or Times New Roman

Avoid graphics, tables, text boxes, and images
Stick to a clean, chronological or hybrid layout

2. Use Keywords from the Job Description

Tailor your resume to the job you’re applying for

Include job-specific terms and skills mentioned in the posting

3. Standard Section Headings

Use basic headings like:

Summary
Work Experience
Education
Skills
Certifications

4. File Format

Submit in .docx or PDF (check employer instructions – some ATS tools can’t read PDFs)

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🧠 Example of an ATS-Friendly Resume

Jane Doe

📍 Chennai, Tamil Nadu | 📞 9876543210 | 📧 janedoe@email.com | [LinkedIn Profile]

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Professional Summary

Result-oriented Digital Marketing Specialist with 5+ years of experience in SEO, Google Ads, and content marketing. Proven track record of increasing website traffic by 70% and improving conversion rates through data-driven strategies.

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Skills

SEO & SEM

Google Analytics

Keyword Research

Campaign Management

Content Creation

Email Marketing

HubSpot, Mailchimp

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Professional Experience

Digital Marketing Specialist
ABC Solutions Pvt Ltd, Chennai | Mar 2020 – Present

Increased organic traffic by 70% in one year using SEO best practices

Managed monthly PPC budget of ₹1,50,000 and reduced CPA by 20%
Launched 15+ email campaigns with an average open rate of 35%

Marketing Executive
XYZ Media, Chennai | Jan 2017 – Feb 2020

Optimized landing pages and improved conversions by 25%

Conducted keyword audits and improved rankings for 50+ pages

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Education

MBA in Marketing
Anna University, Chennai | 2016

BBA
Loyola College, Chennai | 2014

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Certifications

Google Ads Certified

HubSpot Content Marketing Certification

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If you'd like, I can create a customized, ATS-optimized resume for your specific job role. Just share:

Your experience (or resume)

Target job/industry
Skills or tools you want to highlight

Let me know!